Federal Brands Ltd the parent Company behind the successful brand LIVE (IN) JEANS. From the date of incorporation till today Federal Brands Ltd has grown in terms of Products Revenue, Employee strength and Sales/ Customer Base.
Innovation has been the hallmark of Federal Brands Ltd. Federal Brands Ltd. is focused on design and technology, the company has constantly introduced new fits, finishes and fabrics and led the fashion trends.
The company’s own R & D team working closely with designers is constantly innovating – creating an exciting array of product lines in a variety of fabrics, washes and cuts, using the latest in technology and processes.
Federal Brands Ltd has always used a state of the art facilities for processing and manufacturing with intention to create and deliver extreme quality products.
“Fashion” with "Quality" is the cornerstone of each collection introduced by the company. The company’s strong fashion forecasting and trendsetting abilities have created brands which are vibrant, trendy and with an attitude.
Each product has been carefully crafted keeping in mind the desires and attitudes of specific consumer segments and the evolving tastes and trends of the yuppy set.
The trendiest collections are backed by a strong retail and distribution network. The company’s extensive reach to 3000 Retail Doors across India which has been built in a steady, planned and sustained graph over the years.
The success of Federal Brands Limited can be attributed to a great extent to its Manufacturing capacity. The company has inherent core competency in manufacturing. From sourcing and developing the latest denims, post modern wash effects to finishing every aspect of the company’s manufacturing has added to its success.
Any Brand cannot grow without support from its loving customers and Federal Brands Ltd is also not an exception for this. Customer loyalty towards brand and valuable feedback has always proved as a helping hand. LIVE (IN) has emerged and is rated as a Brand with high Empathy, Recall and Salience across India.
The company has chalked out plans for growth in manufacturing capacities to meet the growing markets for its brand.
